How to Set Up an Account-Based Marketing (ABM) Campaign

Account-Based Marketing is one of the decade’s growing trends, bringing a fusing innovation into previous methods of marketing and selling. Being the most suitable for B2B organizations, this strategy is composed of focused traits that target each prospect based on a selected high value. Resources are prepared individually for each qualified account, using the best […]

Account-Based Marketing? What Every B2B Needs to Know

Account Based Marketing, also known as ABM, is a growing trend in the marketing & sales sectors. Throughout the next decade, this method is expected to expand greatly in adoption, as more and more B2B marketers encounter its highly focused and effective qualities.

Why is SDR Outsourcing the Better Choice for B2B SAAS Companies?

Let’s talk about lead generation. In 2021, SDR outsourcing appears to be a top trend, leaving company owners and managers with a commonly pursued inquiry: is outsourcing really a better option than internal team building?

In this article, let’s break down what exactly SDR is and why the concept presents itself so dominantly adopted across businesses in modern days. If you are a B2B, then keep on reading; this article is for you.

The Legal Status of Cold Emailing: Spam or Useful Marketing Tool?

Cold emailing has the capability of enlarging your customer base fairly quickly, opening a veil of effective communication between you and your leads. Though an appealing method, there appears to be a thin line between cold emailing and forbidden spamming. So what is the legality of this technique? What is the difference between the two? Let’s cover all that you need to know to set up a successful marketing campaign, with clear distinction and a legal, green light.

Preparing your Email Campaign: A Prospecting Guide

To define prospecting, this is the process of finding, researching, and qualifying contacts, ensuring you are reaching out to people of relevance, and not wasting thousands of emails on unqualified individuals. Adding in the tracking of key information enables better email personalization and results in increased reply rates and conversions. Let’s have a look at what you can do to optimize your prospecting management, including direct tips on how to research effectively.

How to Present Engaging Email Content: Copywriting Skills for More Open & Reply Rates

Previewing an email, what is it that can trigger an uncontrollable curiosity? Or what sends the reader right to the “delete” button? To make the best use of email marketing, know that every small step matters greatly. Let’s take a look at all the copywriting components that will assist you in a complete open rate transformation, as well as what can bring your business to more incoming replies. Utilizing psychological understanding and improving your body content and call to action.

10 Mistakes To Avoid In Email Marketing

When it comes to email marketing, the idea is to communicate with a large amount of contacts in one go. This calls for precise attention to the material, as you certainly don’t desire to suddenly notice flaws being read by thousands of recipients, wasting away all your other amounting efforts. To make the best use of this marketing technique, let’s have a look at several easily avoidable, yet commonly committed mistakes, and what you can do opposingly to carry out victorious emailing content.

Ninja Partners: an Outsourced Sales and Marketing Company

When you choose to collaborate with Ninja, your resources are utilized in an optimal way, personalized by sales specialists to give rise to prospects, nurture leads and finally move them down the pipeline. This is when outsource sales and marketing development comes in handy– and as Ninja Partners, there is no better way to define our concept. We can assist you in the great expansion of your visibility and reach, and lead to a foreseen enlargement of your success.

7 Reasons Outsourcing your Marketing is the Way to Go

In this post, we will cover several reasons why outsourcing your marketing may be the most clever choice. Though it is possible to have your own in-house marketing team, this direction comes with plenty of negative aspects, often leading to unnecessary additional costs, overspent time, and overall lack of productivity. Let’s have a look at a few starting criteria, from general practicality to reduced expenses, convenient daily methods, and the benefit of an external creative mind.